The original inspiration came from Guy Hayward, CEO of Goodman Masson. Guy has built one of the most successful and decorated businesses in the UK.
He holds a belief that a company’s primary strategic objective, above all others, should be the engagement and retention of their people.
Recognised for his challenging and pioneering approaches to building unique working environments and looking after his people, he wanted to share his approach with the outside world to enable other businesses to make a change.
He remains fascinated with the modern workplace and is committed to workplace change and building unique working environments.